What we use WhatsApp Business API for
The WhatsApp Business API lets assistants, order updates and reminders reach customers on the app they already use most.
It earns its place in 1 of our 6 delivery lines:
- AI Integrations — AI chatbots, WhatsApp bots, automation workflows, and ML integrations for smarter business processes.
How we decide whether to use it
The same three questions every time: does it solve the actual problem, can the client’s team live with it after we leave, and does it survive the traffic and the budget you really have. If WhatsApp Business API fails any of those for your project, we will say so and propose something else — the stack exists to serve the outcome, not the other way round.
Wondering whether WhatsApp Business API is right for what you are building? Describe the project and we will tell you honestly.